Selected work

POW

A 16th-century pub, brought to a modern table.

Sector
Hospitality
Services
Brand & Website
Year
2025
01Overviewthe brief

The Prince of Waterloo is a 16th-century country pub with rooms. We gave four centuries of history a brand for today.

POW blends real history with proper hospitality and modern comfort. The brief: a brand and website that honour the heritage and the welcome, while making it effortless to book a table or a room.

02Brand identitythe look

History, freshly poured.

Classic and contemporary, side by side. Rich, warm tones and traditional type evoke history and comfort.

The logo nods to vintage pub signage while staying crisp and current, heritage that still feels alive.

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POW brand identity
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03The websitethe build

Dine, stay, relax.

Stunning imagery, clear menus and seamless booking, the POW site captures the warmth of the place and makes it easy to act on it. Responsive, characterful, and built to fill tables and rooms.

POW website
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